Most Popular Christmas Candy by State [Interactive Map]

State-by-State Ranking of Favorite Christmas Candy
Top 3 Christmas Candies from Each State
26,000+ Customers Surveyed
Updated Nov 2020

Dec 1, 2019 By Ben George

Christmas time is finally here to rescue us from the darkness of 2020. Fewer people are traveling to see family this year, which means more time and money spent decorating and eating. Both of which lend themselves to more holiday candy sales. Likely again crossing the $2B mark. We broke down the top candy in each state in this fun interactive map.

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DRAFT – 2020 XMas Map

The map above reveals the results of our latest candy research: the top 3 most popular Christmas candies in each state. Hover over your state (non-mobile only) to see the goods.

Christmas may not seem like it’s all about candy, because frankly there is so much more to Christmas. But there is also a lot of candy happening. Think about all the baking and decorating and making fun crafts with kids that happens in the weeks leading up to Christmas.

Do you hang candy canes from your tree? Maybe you make chocolate lollipops shaped like reindeer? Or decorate snowman cookies with sprinkles and peppermint candy? Ok well, a lot of people do, ya know. :) And it all adds up.

So which Christmas candy do people like the most? It varies by state.

As a distinguished online bulk candy store, we reached out to customers to find that out. We got over 26,000 responses this year. We also checked in with our friendly major candy manufacturers and distributors to be sure our survey corresponded with their seasonal observations.

You might be surprised by the results, illustrated above in the interactive candy map.

Here are some key takeaways:

Peppermint Bark Thunder

Peppermint Bark continues to storm up the charts, increasing popularity nationwide as, for the second straight year, 3 new states have it as their #1 holiday candy.

What in previous years looked to be a regional phenomenon has shown to be more widespread with states like California and Texas now in the fold. Peppermint bark’s total of 11 states now is dominant in all regions, with the notable exception of the northeast.

Reese’s Cups Declining

Reese’s Cups lost 3 number one spots this year. Wait. There must be some kind of mistake here. Reese’s Cups have long been the divine candy of the Gods with zero flaws and only amazing chocolate and peanut butter combination along with perfect texture and soft snap. How could it be that they are becoming less popular?!

I can only give you the numbers. Two of the spots they lost were to the hard charging popularity of peppermint bark (California and Texas), and the other was lost to Hershey Kisses (Illinois). That doesn’t necessarily mean people love Reese’s any less, just that it’s not the only star of the show anymore.

Snickers Rising

Snickers also picked up 3 new number one spots this year, capturing hearts in Vermont, Arkansas and Georgia. That is a huge jump considering Snickers only shows up on the map 8 times total in any of the top 3 spots in any state. Snickers is awesome, everyone realizes. But is it also becoming a holiday favorite too? That could be very strong for Snickers going forward.

Chocolate Santas Soaring

Santa Claus is coming to towns all over North Dakota, Maine and New Mexico where they knocked off the likes of previous top holidays candies such as Reese’s Cups and Candy Canes. Whoa. These are great stocking stuffers and who doesn’t love a solid piece of nice chocolate. Festive and delicious, it makes sense but as a trend it’s difficult to identify the bigger question: why only now?


The National Retail Federation has said that holiday spending this year will be mostly on par with 2019, with more people and families focusing on decoration and food this year than gift giving, travel being way down for obvious reasons. #2020. If spending on holiday candy remains the same as last year that would put total holiday candy sales over $2 Billion. That’s using annual spending trends and applying them to the National Confectionery Association’s (NCA) $1.93 Billion estimate from 2017.

But there is another factor to consider. During the pandemic, candy sales have risen above normal levels. They are up 3.8% according to the NCA for the period between March 15th and August 9th, and Halloween candy sales were up 12% according to IRI sales data provided by the NCA. So we could go even higher this holiday season. An increase of 3.8% would put the 2020 holiday season candy sales in the ballpark of $2.13B. We won’t know until it’s all said and done.



Which Christmas holiday candy does your state loves the most? Let us know what you think in the comments below.

State By State

StateTop Holiday Candy2nd Place3rd Place
AKHershey KissesCandy CanesReese's Pieces
ALReindeer CornCandy CanesPeppermint Bark
ARSnickersStarburstPeppermint Bark
AZReese's Cup MinisHershey KissesSkittles
CAPeppermint BarkHershey KissesReese's Cup Minis
COCandy CanesHershey KissesReese's Pieces
CTStarburstReindeer CornCandy Canes
DCSnickersCandy CanesM&M's
DEReindeer CornCandy CanesHershey Kisses
GASnickersReindeer CornCandy Canes
HIStarburstHershey KissesReindeer Corn
IAPeppermint BarkReese's Cup MinisM&M's
IDM&M'sHershey KissesChocolate Santas
ILHershey KissesReese's Cup MinisM&M's
INReese's Cup MinisHershey KissesCandy Canes
KSPeppermint BarkHershey KissesCandy Canes
KYPeppermint BarkM&M'sCandy Canes
LACandy CanesReindeer CornPez
MACandy CanesHershey KissesReese's Cup Minis
MDReese's Cup MinisCandy CanesReese's Pieces
MEChocolate SantasHershey KissesCandy Canes
MIReindeer CornReese's Cup MinisPeppermint Bark
MNReese's Cup MinisHershey KissesPeppermint Bark
MOPeppermint BarkHershey KissesStarburst
MSPeppermint BarkCandy CanesReindeer Corn
MTReese's PiecesReese's Cup MinisReindeer Corn
NCSnickersReindeer CornStarburst
NDChocolate SantasReindeer CornReese's Cup Minis
NEHershey KissesM&M'sPeppermint Bark
NHReindeer CornCandy CanesReese's Cup Minis
NJReese's Cup MinisSkittlesPez
NMChocolate SantasPezCandy Canes
NVPeppermint BarkCandy CanesStarburst
NYCandy CanesSnickersReese's Cup Minis
OHHershey KissesPezPeppermint Bark
OKCandy CanesReindeer CornSkittles
ORReese's Cup MinisCandy CanesSnickers
PAReese's Cup MinisCandy CanesReindeer Corn
RIReindeer CornPeppermint BarkM&M's
SCM&M'sPeppermint BarkPez
SDChocolate SantasHershey KissesReese's Cup Minis
TNPeppermint BarkCandy CanesStarburst
TXPeppermint BarkReese's Cup MinisCandy Canes
UTHershey KissesReindeer CornM&M's
VAM&M'sCandy CanesReindeer Corn
VTSnickersCandy CanesReindeer Corn
WAReese's Cup MinisCandy CanesSkittles
WIPeppermint BarkReindeer CornStarburst
WVPeppermint BarkPezJolly Rancher
WYChocolate SantasM&M'sReese's Cup Minis
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Does the list above match with what you like or your loved ones would like to receive as a gift?

If you get the wrong thing, just remember that – really – the holiday season is about family and friends. It’s the thought that counts, the gesture that matters. Unless you give me reindeer corn, in which case we are no longer friends.

Leave a comment and let us know your thoughts!

For more info or press inquiries contact Ben at:


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