All Candy is Not Created Equal

Green Candy

Fair trade practices, eco friendly systems and sustainable resources are issues that affect every business today and should be an important part of company policy. In that respect not all candy created is created equal. That is not to say all candy must be organic and from sugar crops in first world countries and so forth, but it is to say that every company should be aware, as part of it's civic responsibility, of where their products come from and how they are made. Wholesalers for several companies also should be aware of the practices and policies of each company with whom they do business.

A great example of a responsible company is Nestlé, a company that is particularly proud to be in partnership with because of their example of sustainable corporate citizenship in terms of staff and product. Just last month the company were ranked in the top 50 of desirable companies to work for, and also received commendable rankings in terms of carbon disclosure leadership. The latter has placed the company in what is called a Band A. This is a prestigious ranking which indicates excellence for overall performance in the areas of understanding the issues related to climate change, their initiatives in the area and the company's achievement of climate change objectives.

As part of their corporate strategy for sustainability Nestlé go way above and beyond the legal requirements of any of the countries they work with to source ingredients, or where they employ staff. In the words of Nestlé (Creating Shared Value Report 2009), "This involves compliance with national laws and relevant conventions, as well as our own regulations, which often go beyond our legal obligations. Beyond that, how we do business is based on sustainability – ensuring that our activities preserve the environment for future generations…sustainable development to Nestlé means development that meets the needs of the present without compromising the ability of future generations to meet their own needs."_x009d_

Another great company is proud to be affiliated with is Mars. This is more popularly known as the company that makes M&M's, Mars and Snickers bars. This company has five basic principles for how they do business in a civically minded way; these are quality, responsibility, mutuality, efficiency and freedom. Aspects of these principles include sustainable cocoa farms because the company belief is that profitability cannot come at the expense of people or the planet. In the words of this excellent corporate citizen (, "We depend completely on the strength of our relationships, and we believe we will only achieve the best results as a company if we are unselfish in these relationships and give a fair return. On this basis, we try to act as a good corporate citizen in the communities in which we live and work at all times."_x009d_

All candy is not created equal. These companies, and other partner companies of, are proactive in their approach to corporate citizenry. Although their products are created with generally farmed cocoa and sugar crops, their practices in terms of human and environmental resources extend well beyond legal requirements. For those who are looking for an entirely organic candy experience Finnska organic soft licorice is an unbeatable taste sensation that meets all of the requirements of pure organic.

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