Most Popular Halloween Candy by State [Interactive Map]

State-by-State Ranking of Favorite Halloween Candy
Top 3 Halloween Candies from Each State
Using 14 Years Bulk Candy Sales Data
Updated Sept 2021

Sept 22, 2021 By Ben George

Halloween is in for a major come-back this year. For better or worse, folks are getting their lives back closer to normal again. And we predict a big Halloween this year. To help you get the right candy, we gathered 14 years of data for this map of 2021's Most Popular Halloween Candy in the US by state.

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* Map shown above is not interactive on mobile devices

Most Popular Halloween Candy State-by-State

Last year was a weird year for Halloween and trick-or-treating. No one was vaccinated and there was a fall surge in covid. The uncertainty was even greater then than now. But we do feel like this year Halloween will reach and maybe eclipse it’s former pre-pandemic peak.

Disclaimer: We at CandyStore.com recommend you monitor your local situation and follow health guidelines if you plan to trick-or-treat. Pay attention to local trends and do your own research.

According to the National Retail Federation, Halloween candy spending should hit a whopping $3Billion this year! That’s a 20% increase over last year and 10% over the previous all time high. That’s a big deal.

Overall Halloween spending is predicted to be over $10Billion. That’s up 26% over last year. Bring on Halloween!

The map above reveals the results of our annual data mining, the top 3 most popular Halloween candies in each state. Hover over your state to see the goods. (Apologies, it’s not interactive on mobile devices).

Last year we had a cyberpunk future theme, and this year we went a bit more topical with our prediction of the future. In honor of the simultaneous rise of Terminators from Cyberdine humanoid robots from Tesla and Bitcoin this year, our 2021 map design is something we think HAL 9000 would appreciate.

So, please enjoy the results in the fun map above. Do your state’s choices surprise you? The top Halloween candy in your state are not always what you think they were. Salt water taffy and Hot Tamales performed much better than some expected, for example.

For over 14 years, we’ve been delivering bulk candy around the country. As bulk candy retailers and distributors, we’ve got a lot of candy sales data to comb through. Including some we shipped to New York in recent years…

Today Show CandyStore.com

Hoda and Kathy Lee loved our map!

We have seen a lot of surprising favorites and least favorites over the years. That’s why working with unbiased data is so much fun. We looked at 14 years of sales data (2007-2021), looking in particular at the months leading up to Halloween. We sell nationwide (and to Canada) so we broke down our sales by state. We also have relationships with major candy manufacturers and distributors – all of whom contributed and helped us reach our conclusions.

Then we charted the best sellers in every state for Halloween. And we present it to you in the above futuristic interactive map of the most popular Halloween candy. If you’d like to see the nationwide winners, we made a graphic for that too:

As mentioned above, the National Retail Federation is estimating that shoppers will spend $2.72 billion on Halloween candy.

As you might expect, consumer confidence is still down a bit (-5%) this year, fueled mostly by uncertainty surrounding delta variant and vaccine booster outlook.

 

Industry research showed in 2015 that online candy sales were increasing by 15 percent. People are realizing they can save time and money – and not risk covid-19 exposure – by skipping the store and purchasing from the comfort of their home. But will you buy the right candy?

Have a look at the candy your state loves. Let us know what you think in the comments below.

State by State Data Table

State Top Candy Pounds 2nd Place Pounds 3rd Place Pounds
AL Starburst 109827 Skittles 103827 Candy Corn 89727
AK Sour Patch Kids 4782 Twix 4572 Milky Way 3892
AZ Hot Tamales 770928 Hershey Kisses 742948 Snickers 698271
AR Jolly Ranchers 211337 Butterfinger 187494 Skittles 72474
CA Reese's Cups 1209299 Skittles 1197262 M&M's 1097535
CO Hershey Kisses 119050 Twix 115797 Milky Way 98412
CT Almond Joy 2873 Milky Way 2198 M&M's 1872
DE Skittles 19827 Life Savers 15628 Sour Patch Kids 9827
FL Reese's Cups 578292 Skittles 510928 Starburst 380827
GA Swedish Fish 136319 Jolly Ranchers 112734 Reese's Cups 83787
HI Hershey's Mini Bars 25827 Skittles 24827 Butterfinger 19827
ID Starburst 82366 Snickers 64838 Candy Corn 36833
IL Sour Patch Kids 162272 Kit Kat 126533 Starburst 112073
IN Starburst 92026 Hot Tamales 90196 Jolly Ranchers 69387
IA M&M's 64031 Reese's Cups 55593 Candy Corn 45325
KS Reese's Cups 215638 M&M's 201837 Sour Patch Kids 191020
KY Reese's Cups 69826 Swedish Fish 54728 Hot Tamales 35928
LA Lemonheads 115789 Reese's Cups 98726 Blow Pops 84627
ME Sour Patch Kids 58378 Starburst 46829 Candy Corn 11929
MD Hershey Kisses 34827 Reese's Cups 33849 Hershey's Mini Bars 24817
MA Sour Patch Kids 65683 Butterfinger 68380 Dubble Bubble Gum 44194
MI Starburst 110748 Candy Corn 98736 Skittles 95689
MN Tootsie Pops 181827 Skittles 168726 Hot Tamales 130827
MS 3 Musketeers 92736 Snickers 89723 Butterfinger 76830
MO Milky Way 44827 Almond Joy 38721 Hot Tamales 37643
MT Dubble Bubble Gum 28736 Twix 24827 M&M's 20927
NE Sour Patch Kids 92823 Salt Water Taffy 81918 Twix 32418
NV Hershey Kisses 293248 Hot Tamales 259565 Candy Corn 202645
NH M&M's 65782 Starburst 55377 Jolly Ranchers 33772
NJ M&M's 141782 Tootsie Pops 137992 Skittles 130098
NM Jolly Ranchers 75447 Candy Corn 70898 Hershey's Mini Bars 56230
NY Sour Patch Kids 138750 Hot Tamales 129337 Candy Corn 60508
NC Reese's Cups 83928 Snickers 78625 M&M's 75262
ND Hot Tamales 58726 Jolly Ranchers 52839 Candy Corn 38726
OH Blow Pops 157827 M&M's 148727 Starburst 132890
OK Skittles 19232 Dubble Bubble Gum 14990 Snickers 12109
OR M&M's 82842 Reese's Cups 75551 Candy Corn 55718
PA Hershey's Mini Bars 239081 M&M's 215637 Skittles 199727
RI Twix 15627 M&M's 13291 Candy Corn 9827
SC Butterfinger 112879 Skittles 108764 Candy Corn 80927
SD Starburst 23670 Jolly Ranchers 22901 Candy Corn 12829
TN Tootsie Pops 54829 Skittles 49837 Salt Water Taffy 31082
TX Starburst 916491 Reese's Cups 880526 Sour Patch Kids 610116
UT Tootsie Pops 405662 Jolly Ranchers 294759 Candy Corn 239846
VT Skittles 31702 M&M's 23292 Milky Way 18880
VA Hot Tamales 155272 Snickers 152839 Tootsie Pops 102847
DC M&M's 25772 Tootsie Pops 22789 Blow Pops 17846
WA Tootsie Pops 186570 Salt Water Taffy 163264 Skittles 85315
WV Hershey's Mini Bars 35930 Blow Pops 34899 Hershey's Mini Bars 29822
WI Butterfinger 103827 Starburst 101827 Hot Tamales 78920
WY Reese's Cups 24746 Salt Water Taffy 22938 Dubble Bubble Gum 17820

 

So, what candy do people in your area like? If you get the wrong thing, the consequences could be dire. The inverse of treat is trick, as we all know. Streaming TP from your tree limbs? Ok hopefully kids in your neighborhood wouldn’t do that. But the adults might :|

So how did we do? Did your personal favorite match your state?

Leave a comment and let us know!

 

For more info or press inquiries contact Ben at: ben@candystore.com


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